Erick Rodriguez, CEO of AMZ-All Stars: On the Importance of Having a Strong Employer Brand Amidst the Pandemic

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Erick Rodriguez, is a serial eCommerce entrepreneur, business consultant, and public speaker who is currently the CEO of AMZ-All Stars, a leading operator of eCommerce businesses and a Great Place to Work-Certified company. As a company, they pride themselves on how they treat their employees. They firmly believe that the better they do in employee experience, the better their customers’ experience will be.

In this episode, he shares the importance of what a strong employer brand means during these challenging times. With such an unusual name for a Professional Service company, he interestingly shares how the name ‘All-Stars’ play an important role for their employer brand.

Watch Erick and our Sales Manager Karissa Huyong-Manankil, in the first episode of our Employer Branding from the Inside-Out webcast.

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To be eligible for the World’s Best Workplaces list, a company must apply and be named to a minimum of 5 national Best Workplaces lists within our current 58 countries, have 5,000 employees or more worldwide, and at least 40% of the company’s workforce (or 5,000 employees) must be based outside of the home country. Extra points are given based on the number of countries where a company surveys employees with the Great Place to Work Trust Index©, and the percentage of a company’s workforce represented by all Great Place to Work surveys globally. Candidates for the 2017 Worlds Best Workplaces list will have appeared on national workplaces lists published in September 2016 through August 2017.